Persuasive communication techniques

What’s your ‘One BIG Message?’

By Natsuyo Lipschutz / January 6, 2021 /

Each time you give a presentation, whether it be to your executive team, your clients or an audience you are less familiar with, you need to have a clear message. It’s the overriding theme of your presentation or speech and it’s the one thing that you want your audience to remember and take-away with them.…

Read More

“The Art of Persuasive Speaking in Global Business” the benefit of the Bundle Offer

By Natsuyo Lipschutz / December 11, 2020 /

My two online programs “The Art of Persuasive Speaking in Global Business” launched last week and the interest has been phenomenal. I’m just so pleased that I could find a way to share all the knowledge and techniques I have learnt as a Business Strategist and Keynote Speaker and encapsulate them into a program that…

Read More

The Art of Persuasive Speaking in Global Business – ONLINE COURSES NOW OPEN FOR ENROLLMENT

By Natsuyo Lipschutz / December 1, 2020 /

Would you love to start 2021 with a killer presentation that your audience will respond to? One that keeps your audience engaged from the moment you start speaking and gets them to buy into/from you? “The Art of Persuasive Speaking in Global Business” online course is a step-by-step strategy to support you through the process…

Read More

An analysis of historic Presidential concession speeches that reveal their true brand

By Natsuyo Lipschutz / November 6, 2020 /

Presidential election 2020 is a real nail-biter. As we near the end of the race, I have been looking back at some memorable concession speeches in the past elections. Concession speech is one of the most challenging speeches one could give. Not only do you have to publicly admit your loss, you are addressing audience…

Read More

Why logic is critical to your business presentation skills

By Natsuyo Lipschutz / October 29, 2020 /

Have you ever listened to a speech or presentation and thought… What exactly is the point they’re trying to make? So what? How did he/she come to that conclusion? In all of these cases, the speaker probably lacked logos. Logos is a Greek word which derives from the English word, logic. Logos is part of…

Read More
persuasive communication techniques

Persuasive Communication Techniques for Global Leaders

By Natsuyo Lipschutz / October 15, 2020 /

Persuasion is perhaps one of the most misunderstood words in business culture. People think it’s all about manipulation, force, lack of choice, or inducement, when actually persuasion is about influence. It’s the process of creating, reinforcing, or changing people’s beliefs or actions and this can be done when you apply effective persuasive communication techniques that…

Read More